Press Release 2007
First Google Authorised Reseller, FulfilNET, renews deal as the online advertising market continues to grow strongly.
FulfilNET, through its brand Yodel, was the first authorised Google AdWords(TM) reseller in Australia. Google and FulfilNET have today announced that they have renewed their agreement for Australia, and expanded to include New Zealand.
Google AdWords is a quick and simple way to purchase highly targeted, measurable and effective cost-per-click (CPC) or cost-per-impression (CPM) advertising.
"There is a huge amount of awareness and interest in online advertising," Paul Harvell, FulfilNET CEO, said. "As a result of this continuing relationship, FulfilNET's advertisers in Australia and New Zealand will be able to buy Google AdWords ads as "Sponsored Links" next to search results on Google, an d on content sites in the growing Google Content Network ".
In addition to re-selling AdWords, FulfilNET will offer support in designing AdWords campaigns, writing ad copy, managing campaigns, providing reports on campaign effectiveness, customer billing and education.
Julian Persaud, Strategic Partner Development Manager, Google Australia & New Zealand said: "We are delighted to continue and expand our relationship with FulfilNET. FulfilNET will help more Australian and New Zealand SMEs experience the superior ROI that advertising on Google and our growing content network provides".